Marketing Decision Making and Decision Support: Challenges and Perspectives for Successful Marketing Management Support Systems (Foundations and ... (Foundations and Trends® in Marketing)
by Gerrit H. Van Bruggen, Berend Wierenga, Gerrit H. Bruggen
ISBN 13: 9781601983688
Format: Paperback (138 pages) Publisher: Now Publishers Inc Published: 16 Jul 2010
Save for later